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What’s New and What’s Not About Book Launches Now

A recent virtual event with One More Page Books

Last year, when my editor let me know that my novel The Arctic Fury was set to release in December of 2020, I thought, That’s great!

Then as 2020 rapidly fell apart as we all struggled (and continue to struggle) through a worldwide pandemic, bitterly fought election season, and something like the implosion of a thousand standards we all once took for granted, I thought, Well, it kinda feels like 2020 may not be the best time to launch a new book into the world.

And you know what? It’s not. The Arctic Fury came out on schedule last week. In some ways, it was deeply unlike releasing a book at another, let’s say “less disrupted”, time. But in other ways, it might have been even more satisfying. So let’s talk about what’s new and what’s not.

What’s new:

Okay. So, that doesn’t sound so great. But! Here are some reasons not to despair:

Would I still rather be releasing a book in non-COVID times than COVID times? Yes, mostly because that would mean no COVID (ah, the dream). But the silver lining has been more substantial than I’d hoped for. We still have both the ability and the need to celebrate.

Q: What have you noticed about what has and hasn’t changed about launching a book this year?

About Greer Macallister [1]

Raised in the Midwest, Greer Macallister earned her MFA in creative writing from American University. Her debut novel THE MAGICIAN'S LIE was a USA Today bestseller, an Indie Next pick, and a Target Book Club selection. Her novels GIRL IN DISGUISE (“a rip-roaring, fast-paced treat to read” - Booklist) and WOMAN 99 (“a nail biter that makes you want to stand up and cheer” - Kate Quinn) were inspired by pioneering 19th-century private detective Kate Warne and fearless journalist Nellie Bly, respectively. Her new book, THE ARCTIC FURY, was named an Indie Next and Library Reads pick, an Amazon Best Book of the Month, and a spotlighted new release at PopSugar, Libro.fm, and Goodreads. A regular contributor to Writer Unboxed and the Chicago Review of Books, she lives with her family in Washington, DC. www.greermacallister.com

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