It pains me to think of the changes sweeping through our leather-patched, tweed-ridden, and chalk-dusty world…In short they are obsolete. I wonder how they will take the news.
Marshall McLuhan, January 4, 1961
The Practical Side of Marshall McLuhan
From Marshall & Me
Proposition: Practically speaking, it’s hard to speak practically on our social media.
I have an example for you, full of controversy.
To get it across, I need you to join me in a willing suspension of emotional response on questions about self-publishing. I think it’s worth the effort, so you can see the dynamics of sensitive exchanges on the grid.
We’re hunkering down. I’m convinced we can forgo the actual posture — a deep squat balanced on the balls of the feet — but I like the sense of thinking closely together on this.
Mind the meld, babe, I’m coming in.
We begin. [Read more…]