Archive for the 'Publicity' Category

Should You Be Blogging? Eight Searching Questions to Help You Decide

Today we’re excited to have Robin Houghton with us! She has over two decades of experience in marketing and communications, formerly with Nike, then running her own business Eggbox Marketing since 2002 specializing in online. She now works primarily with writers and publishing industry professionals to help them make the best use of social media. […]

Musings on Genres, Shame, and Why Can’t We All Just Get Along?

I don’t tell my ‘academic’ colleagues that I write fiction. I don’t talk much about my non-fiction writing to my fiction-writing community. I LOVE e-readers because they don’t reveal whether I’m reading a steamy romance, popular history, angst-ridden literary novel, nineteenth-century article on hospitals, or an idiot’s guide to something technical that even my nine-year-old […]

How to Nurture Your Fan Base

Warning: Hacks for Hacks tips may have harmful side effects on your writing career, and should not be used by minors, adults, writers, poets, scribes, scriveners, journalists, or anybody. Fans are one of the greatest rewards of being a writer. It wouldn’t take much, since there’s so little money in publishing, but still. A loyal […]

The Hacks for Hacks Guide to Writing Awards

Warning: Hacks for Hacks tips may have harmful side effects on your writing career, and should not be used by minors, adults, writers, poets, scribes, scriveners, journalists, or anybody. Let’s talk literary awards. Specifically, your tragic lack thereof. It happens. Vonnegut never won a Nebula. Nabokov got snubbed so many times he had to create […]

The Art of the Comp

Today’s guest is Greer Macallister, a poet, short story writer, playwright, and novelist whose work has appeared in publications like The North American Review, The Missouri Review, and The Messenger. Her plays have been performed at American University, where she earned her MFA in Creative Writing. Her debut novel, The Magician’s Lie–released TODAY–has been getting tremendous buzz. It […]

Beware: The Shady Side of New Publishing Opportunities

Once upon a time, there was vanity publishing. Remember?  Those were the days when self-publishing had a very bad rap. Not so much because the books’ quality was shaky (though that tended to be true), nor even because authors had to pay to have them published (though that was indeed frowned upon), but mainly because […]

What Your Writer’s Resume Says About Your Chances for Recognition

Lately, a new mantra has caught on: “There’s no better time to be a writer.” Not only has self-publishing helped open the doors to so many aspiring authors, but the online world has created more opportunities than ever before to build a platform, network and self-promote. From a schmoozing and promotion perspective, anything seems possible. […]

What You Pay for When You Hire a PR Firm

Let’s say your book is coming out in several months, and you fall into the camp of those who want to put some time and resources into promoting it.  Knowing that that your publisher can’t commit to much more on the publicity side than mailing out galleys to a standard media list, you’ve decided to […]

Take Charge of Your Author Business: 5 Aspects to Consider

We’re thrilled to have Joanna Penn back with us today. She’s an author, speaker, and entrepreneur, and was voted one of the Guardian UK Top 100 creative professionals 2013. Her latest book, Business for Authors: How to be an Author Entrepreneur, is out now in ebook, print and audio. Joanna’s website, The CreativePenn.com, is regularly voted one of […]

9 Easy & Inexpensive Ways to Promote Your Audiobook

Back in July, I wrote a post about my reluctant journey into the seemingly overwhelming world of audiobook production and the lessons I learned along the way. I shared my advice for choosing a narrator and selecting the right royalty structure, and warned of some production perils to avoid. Many of you responded to that […]