Archive for the 'PR' Category

How to Plan Your Own Book Tour

Warning: Hacks for Hacks tips may have harmful side effects on your writing career, and should not be used by minors, adults, writers, poets, scribes, scriveners, journalists, or anybody. They say book tours don’t sell books. In fact, they can actually cost authors a lot of money. So why bother? Well, you’re making connections with […]

The Joy of Telling Other People’s Stories

How’s this for a story: For the past 18 months, Christine Connelly’s ex has forbidden her to see their young daughter.  Not because Christine has harmed her daughter, violated any agreements or broken the law, but because she recently completed her transition from male to female.  Christine is transgender. Since she began her transition 5 years […]

Musings on Genres, Shame, and Why Can’t We All Just Get Along?

I don’t tell my ‘academic’ colleagues that I write fiction. I don’t talk much about my non-fiction writing to my fiction-writing community. I LOVE e-readers because they don’t reveal whether I’m reading a steamy romance, popular history, angst-ridden literary novel, nineteenth-century article on hospitals, or an idiot’s guide to something technical that even my nine-year-old […]

How to Nurture Your Fan Base

Warning: Hacks for Hacks tips may have harmful side effects on your writing career, and should not be used by minors, adults, writers, poets, scribes, scriveners, journalists, or anybody. Fans are one of the greatest rewards of being a writer. It wouldn’t take much, since there’s so little money in publishing, but still. A loyal […]

The Hacks for Hacks Guide to Writing Awards

Warning: Hacks for Hacks tips may have harmful side effects on your writing career, and should not be used by minors, adults, writers, poets, scribes, scriveners, journalists, or anybody. Let’s talk literary awards. Specifically, your tragic lack thereof. It happens. Vonnegut never won a Nebula. Nabokov got snubbed so many times he had to create […]

Beware: The Shady Side of New Publishing Opportunities

Once upon a time, there was vanity publishing. Remember?  Those were the days when self-publishing had a very bad rap. Not so much because the books’ quality was shaky (though that tended to be true), nor even because authors had to pay to have them published (though that was indeed frowned upon), but mainly because […]

What Your Writer’s Resume Says About Your Chances for Recognition

Lately, a new mantra has caught on: “There’s no better time to be a writer.” Not only has self-publishing helped open the doors to so many aspiring authors, but the online world has created more opportunities than ever before to build a platform, network and self-promote. From a schmoozing and promotion perspective, anything seems possible. […]

What You Pay for When You Hire a PR Firm

Let’s say your book is coming out in several months, and you fall into the camp of those who want to put some time and resources into promoting it.  Knowing that that your publisher can’t commit to much more on the publicity side than mailing out galleys to a standard media list, you’ve decided to […]

9 Easy & Inexpensive Ways to Promote Your Audiobook

Back in July, I wrote a post about my reluctant journey into the seemingly overwhelming world of audiobook production and the lessons I learned along the way. I shared my advice for choosing a narrator and selecting the right royalty structure, and warned of some production perils to avoid. Many of you responded to that […]

The Dozen New Digital Rules Authors Need to Know

Today’s guest is Carole Jelen, an author, former publishing editor, and literary agent for Waterside Productions. She is a former editor for major publishers including Addison-Wesley, Prentice-Hall and Sybex, an imprint of Wileyholds, and she has two degrees in English from UC Berkeley and UC Los Angeles. She also holds a California teaching credential, and trains […]