Archive for the 'Business' Category

“Visionaries on the Decks”: Storytelling

 

“To Declare Your Story’s Intent”

There are things important to you. You hurt. You know stuff. I don’t. You see things that I cannot. If I’m wrong about that, then you might possibly be dead, but I doubt that, too. You have everything you need, including the courage to declare your story’s intent.

— Donald Maass, Writing 21st Century Fiction

Not for nothing am I really looking forward to the November 3-7 Writer Unboxed “Un-Conference” in bewitching Salem, Massachusetts. The final day, a [...]

On Stage: Talking about Writing

Some time ago, at a literary festival, I was in the authors’ green room talking to a new writer whose first public appearance as an author was that very day. She was clearly very nervous, though trying hard to look as blasé as the rest of us more experienced speakers must have looked to her. (This of course was far from the truth—most of us still get stage fright to one extent or the other). Finally, she burst out with, [...]

The Dozen New Digital Rules Authors Need to Know

“Choosing anonymity is choosing irrelevance.” Eric Schmidt, Google’s Executive Chairman, author of The New Digital Age.

Today’s guest is Carole Jelen, an author, former publishing editor, and literary agent for Waterside Productions. She is a former editor for major publishers including Addison-Wesley, Prentice-Hall and Sybex, an imprint of Wileyholds, and she has two degrees in English from UC Berkeley and UC Los Angeles. She also holds a California teaching credential, and trains and consults in publishing and audience building. Carole is [...]

How To Fire – and How Not to Fire – Your Publicist

picture by Nic McPhee

Publicist.

It’s like a dirty word. In fact, I’m calling it today’s Dirty Word of the Day. Once, I needed help with an author contract and reached out to a woman about hiring her as a consultant. I got an email from her that said, “I don’t like publicists but sure I’ll talk to you.” Uh, no thank you. I wouldn’t want you to slum it with little old dirty me. And I wouldn’t want to [...]

Networking for Writers

Photo by Michael Heiss

Today, we’re thrilled to have Margaret Dilloway with us. She’s the author of the upcoming novel, SISTERS OF HEART AND SNOW, (Putnam, April 2015) about two estranged sisters who are inspired and brought together by reading the history of real-life 12th century samurai woman named Tomoe Gozen. She is also the author of the middle grade fantasy novel MOMOTARO (Disney-Hyperion, 2016), as well as THE CARE AND HANDLING OF ROSES WITH THORNS and HOW TO BE AN [...]

There is No Horse & Cart. On Finding Success as a Writer.

Before we get to today’s post, I wanted to make you aware of an offer by a group called Writer Mamas. These women are trying to raise funds so that several WU community members can attend the Writer Unboxed Un-Conference in November. To that end, they’re selling $200 worth of writing books and guides for half cost. Click here to learn more about the offerings.
 

 
“That’s putting the cart before the horse, isn’t it?”

This is probably the metaphor I like the [...]

You Are So On (Because They Are, Too)

My address is 2025 Avenue of the Stars. 

This is as it should be, of course. 90067.

With my sunglasses so firmly in place that I can barely read anything on the screen, I’m writing to you on the eve of Phil Sexton’s Writer’s Digest Novel Writing Conference in Los Angeles. It’s at the Hyatt Regency Century Plaza again this year, the kind of hotel that’s designed to look good on you.

My Unboxed co-star Barbara O’Neal will be here at #WDNWC this [...]

To Promote or Not To Promote: An Existential Question

It’s no secret that publishers do little these days to promote most books but that there’s an infinite number of steps authors can take to fill the void, from DIY to hiring an outside publicist. Nor is it a secret that even the most exhaustive efforts can potentially get you….almost nowhere in terms of sales.

This may be why many authors opt not to do much promotion if any aside from what their publishers have planned (typically mailing out galleys and [...]

Nominal Doppelgängers

Photo credit: Torbus (Flickr CC)

Today’s guest is Elizabeth Silver, author of The Execution of Noa P. Singleton, an Amazon Best Book of the Year, Amazon Best Debut of the Month, a Kirkus Best Book of the Summer, Kansas City Star Best Book of the Year, Oprah “Ten Books to Pick up Now,” and selection for the Target Emerging Author Series.

Elizabeth’s writing has appeared in The Huffington Post, The Los Angeles Review, The Millions, and others. A graduate of the [...]

Marketing Tips for Agents and Authors

Flickr Creative Commons: Michael Summers

When I chatted with Teri a few months ago about this post, I wanted to tackle the question of money and advances and marketing dollars. I was feeling frustrated that certain publishers continued to make seven figure offers on debuts which no doubt continued to take the wind out of the sales of every other book placed in the same publishing season as said book.  Why put all your eggs in one basket? Clearly you [...]

The Magic Trick to Landing an Agent at a Conference (Hint: There’s No Magic Involved)

photo from Microsoft Office

You’ve revised your manuscript, sent it out to beta readers, revised again, and now it’s cards on the table time. You’re bringing your book to that fancy conference that’s coming up and shelling out the cash for a session with an agent.  But how do you make the most of your 15 minutes of professional attention?  How do you even choose which agent to meet with? 

There’s no magic password or handshake that will guarantee [...]

It Doesn’t Have to be Either/Or

photo by Adrian Kingsley-Hughes

I was sitting at my desk last Monday, working on my new manuscript (okay, kind-of working, kind-of surfing the internet) when Tweetdeck alerted me to the fact that Random House was offering my second novel, Time of My Life, at a promotional price of $1.99. I was as surprised as I was elated: namely, very. Surprised because I parted ways with Random House (amicably) when my imprint was shuttered (R.I.P. Shaye Areheart Books – I still love [...]